Elegance & Imagination
Background—
Dell Children’s Hospital hosts an elegant fundraising gala every January. In 2018 the theme was Imagine, and the chair that year wanted something elegant and editorial to illuminate the space and set the tone inbetween speakers and festivities.
Solution—
Elegant, slowly evolving and shifting living backgrounds featuring colorful shapes inspired by the jewelry of one of the key sponsors, Kendra Scott, along with custom, opulent botanical paintings and abstracted typography.
Disciplines—
Design
Illustration
Animation
Visual Palette—
What struck us most in developing the color story for this piece was how impossible it was going to be to capture the diversity of a healthy forest—even in simplified form—with a limited selection of colors. The sheer number of greens that exist in nature are simply astounding.